Microsoft and Merchantwise staff up for Minecraft

Australian Minecraft gamers can interact with the franchise in new methods, after Merchantwise signed a spread of native licensing companions for the property. 

This system, which features a vary of shopper merchandise and devoted retail activations, has been developed by Microsoft together with Merchantwise. 

To enrich international companions reminiscent of Lego, Mattel and Harper Collins, Merchantwise has signed six new native companions for the franchise: 

· Caprice Australia (Australian attire, equipment, baggage, footwear and bedding)
· MacEwen Attire (NZ attire and equipment)
· EB Video games (attire, equipment, presents and novelties)
· Hunter Leisure (back-to-school stationery, bikes and out of doors toys)
· Zak! Australia (lunching, drinkware, house decor); and
· Impression Merch. (calendars, diaries, wall artwork, puzzles and gifting) 

“Everybody loves Minecraft, and now gamers can absolutely immerse themselves within the Minecraft world with some sensible new merchandise throughout all main…

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